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February 2010 E-NEWS - Tuesday, 9 February 2010
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NEW YEAR BEGINS
2010 has started
well for the Highlands with an increase in
visitation numbers being recorded at the TSH
Visitor Information Centre at Mittagong. Visitors
are up 29% for the month of January
compared to the same period last year and we hope
that this is a sign of 'things to come' and has a
multiplier effect amongst all local businesses.
Ease of access, unique product and great events, are
just some of the reasons visitors continue to come into
our region along with a large proportion of visitors
coming for the purpose of visiting their friends and
relatives over the Christmas & school
holidays. So make sure that you are actively
participating in the local 'My
Southern Highlands' Ambassador Rewards
Program.
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INDUSTRY DEVELOPMENT
WORKSHOPS
Don't miss your chance to participate
in a couple of great industry workshops being held in
Mittagong in February and March. These workshops
provide a great opportuntity for all local businesses.
They're affordable @ only $40pp and are held right here
in our local area, at the Mittagong RSL
Club.
- Tuesday 16 February - Practical Marketing
For Small Business - OR
- Monday 15 March - Introductory Online
Marketing
Booking Deadline is COB
Wednesday 10 February. To check out
all the details click here.
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TOURISM
WEEK
TSH will
shortly release its 2010 Industry Marketing
Calendar. TSH has planned a number of exciting
initiatives for the year ahead. One of these will
see a week dedicated to heightening the value of tourism
amongst the residents and businesses in the
Wingecarribee Shire under the banner of "Tourism Week"
from 22-28 March. The new 2010 Southern
Highlands Holiday Planner & Map will also
be released to coincide with Tourism Week along with
details of the 2010/11 "My Southern Highlands"
Ambassador Rewards Program.
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TULIP TIME
2010
2010 marks the 50th anniversary of
the regions' flagship event, Tulip
Time. Plans are in place to celebrate the
Golden Anniversary with a party theme. Lots of new
initiatives have been included into this year's 14 day
festival. TSH will undertake a media launch of the
new 2010 Tulip Time Festival on Monday 15 February in
Corbett Gardens. Details will then follow as to
how the local community and businesses can
participate.
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BENEFIT OF THE
MONTH
Events
continue to bring visitors into the Southern Highlands,
with almost all months now boasting a major event.
Visitors like events, and in many cases they like to
plan their visits around them. The calendar of
events on our TSH Website www.southern-highlands.com.au
is the best way to find out what is happening and
when. So don't forget to get your events onto our
site - the earlier you do it, the more exposure your
event will receive. Haven't loaded an event into
the system for a while? Then here are the instructions - it's
really easy!
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PROMOTIONS - WHAT'S
EVERYONE DOING?
Our TSH Members are
off to a busy start to 2010 with lots happening.
The latest are here:
- The
Bundanoon Highland Gathering, better known as
Brigadoon, announced this week, that
Highlander, Australia's own unique
Celtic Rock Band will perform at this year's event on
Saturday 17 April.
- The
establishment of regular Garden Lectures are a welcome
return to our Calendar of Events, with the Werai
Teahouse & Nursery undertaking a full 2010
calendar of garden lectures, featuring everything from
French Design to Bonsai!
- Throughout January we've enjoyed live
jazz at Joadja Vineyards, celebrated Australia Day at
Bluemetal Vineyard, Eschalot Restaurant and historic
Berrima. We've also picked blackberries at the
Montrose Berry Farm and seen Ronan Keating perform
live at the latest A Day On The Green at Centennial
Vineyards.
So, if you
have something special planned, not just events, but
perhaps just a change to your product, then make sure
you let us know so we can tell everyone!
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SPECIAL
EVENTS
TOURISM AFTER
HOURS
Our first Tourism After
Hours event for 2010 is set down for Tuesday 9 February
and will be held at Your Event
Solution, in Loftus Street, Bowral.
Thanks to all those who have already RSVP'd. If
you haven't and would like to come along, please just
give us a call at the VIC on 4871
2888.
Our TAH book is fully
booked out now for this current financial year, with
events planned to take us throughout the region.
If you are interested in hosting one of
our future TAH events, let us know and we'll pop
you on our Expressions Of Interest for the next
financial year? The March TAH will be held at
Birrong Suri Alpacas on Tuesday 9 March - Claim this
date in your diary.
SHFW SPECIAL
MEETING
Please note that a special meeting
to discuss the future of the SHF&W Association is
set down for Thursday 18 February, 5.30pm for a 6pm
start, at the Henrietta Rose Room in the Bowral Library
Precinct. Should you wish to attend, please
register by RSVPing to TSH by Monday 15
February.
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COMING
EVENTS
Don't miss out on some of the great
events (check out the
website) coming up over the next
month, like:
| What: |
A Day On The Green - Rob
Thomas |
| When: |
Sunday 14 February |
| Where: |
Centennial
Vineyards,
Bowral |
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| What: |
The Horseman From Snowy
River |
| When: |
Friday 19 - Sunday 28
February |
| Where: |
Moss Vale Showgrounds, Moss
Vale |
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| What: |
Southern Highlands Quilters Guild
Quilt & Craft Exhibition |
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| When: |
Saturday 20 & Sunday 21
Februrary |
| Where: |
Mittagong RSL Club,
Mittagong |
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| What: |
Highlands Heritage
Fair |
| When: |
Sunday 21 February |
| Where: |
Throsby Park, Moss
Vale |
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