In This Issue

> SECRETS - Winter Promotion	> 2010-2011 Membership
> Imperial Motel Reopens	> UK/Europe Agents visit Highlands
> Promotion Opportunties	> Tourism After Hours
> New Tour	> Coming Events

SECRETS Winter Promotion

TSH Winter Advertising campaign ‘Secrets of the Southern Highlands’ is set to commence 1 July and conclude in September 2010. Opportunities for TSH Members to participate in this promotion were recently distributed via the Co-operative Prospectus>>.  Deadline for participation is Wed 26 May. Please note there are various levels of investment. Please ensure that you have considered the opportunities to promote your business as this is the regions annual and largest marketing campaign to our key domestic markets of Sydney, Canberra & South Coast.

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2010-2011 Membership

The more supporters TSH has on its books the more product and more opportunities the region has to market the destination. TSH has finalised its 2010/2011 Membership Prospectus and will in the next week start sending out renewal statements and brochures outlining next years benefits. As an incentive to pay membership by 31 July, TSH marketing partner WISDOM will give all ‘early birds’ an opportunity to WIN a FREE website (value $1850) or $500 worth of promotional material. Please note that TSH has kept 2010/11 fees the same as last year. For a sneak peek at next years Prospectus click here>> 

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Imperial Motel Reopens 

The long awaited refurbishment of Bowral’s Imperial Motel (previously The Port O Call Motel) has been completed and has opened its doors for business last week. The 20 room centrally located Bowral accommodation will now compliment the overall development of the new Hotel located in Bong Bong Street and the adjoining Cellars.

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UK/Europe Agents visit Highlands 

The region last week hosted 14 leading UK and European travel agents. The agents were part of Tourism Australia’s ‘Corroboree 2010’ Familarisation Program. Corroboree is a combined mega famil and training workshop event exclusively for Aussie Specialists in the UK and Europe and an initiative of the Tourism Australia’s Destination Australia Partnership with all State Tourism bodies. The agents undertook a 3 day/2 night Grand Pacific Drive & Southern Highlands itinerary which showcased key ‘international ready’ products from our area such as Illawarra Fly Tree Top Walk, Fitzroy Falls, Bradman Museum, Berrima Historic Village and Centennial Vineyards.  Here’s hoping we see more international visitors in our region in the near future as part of our ongoing international marketing efforts.

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Promotion Opportunities

The Fling – the biannual Southern Highland Fling visitor guide is currently open for advertising in the soon to be released July-Dec edition. 
Click here for Fast Facts>> and Booking Form>>

Highlife – The August/September issue of the regions leading magazine will carry a co-operative advertising feature to support the upcoming TSH Winter advertising campaign ‘Secrets of the Southern Highlands’. 
Click here for Prospectus>>

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Tourism After Hours

A great night was recently held at Mt Ashby Estate for the May Tourism After Hours (TAH). A big thanks to Chris Harvey and partner Sally Beresford for hosting the large crowd at their picturesque cellar door. Chris has developed an exciting range of dining experiences complimented by new chef Eon. Do yourself a favour and get out to Mt Ashby to savour this great product!   Next TAH – Bluemetal Vineyard Tues 8 June.

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New Tour

Our regions new culinary tour operator FoodPath has developed an exciting NEW monthly ½ & full day tour to the Mittagong Mushroom tunnels. The tour includes a visit to Dr Noel Arrolds Li-Sun Exotic Mushroom tunnel business where passengers will learn how mushrooms are grown, enjoy a lunch (including mushrooms) afterwards at a nearby café before finishing the tour at Sturt gallery. Tours operate 1st Wed of the month 9.30 am - 2pm Cost:Tunnel only $30 p/p Half day tour $65pp or $120 for two (includes morning tea and lunch). 
More details click here>> 

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Coming Events

What: Institute for Study Abroad – Farm Hosting Presentation
When: Wednesday 26 May 6pm
Where: Civic Centre Theatrette, Moss Vale

What: Christmas In Winter Program
When: June-August
Where: Southern Highlands

What: Tourism After Hours
When: Tuesday 8 June
Where: Bluemetal Vineyards, Cellar Door

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